Title: Manager Loyalty Airline Partnerships
Long Island City, NY, US, 11101
Position Title: Manager Loyalty Airline Partnerships
Position Summary:
The Manager Loyalty Airline Partnerships within JetBlue’s Customer Loyalty and Partnerships team will manage all of the TrueBlue Program’s global airline partnerships. This team is responsible for developing an industry leading customer experience in partnership with JetBlue’s global airline partners for the TrueBlue program. With a goal of extending the JetBlue route network for our most loyal customers, this team will work to extend the versatility of the TrueBlue and Mosaic program to our partners via points earn and burn along with customer benefits reciprocity (e.g. Mosaic benefits, etc.) in close partnership with JetBlue’s Alliances team. As a key role with in the Customer Loyalty organization, this Manager will be looked at as a key thought leader within the TrueBlue team and the broader JetBlue Commercial leadership team.
Essential Functions:
- Oversees the loyalty airline partnerships team responsible for developing, executing and maintaining the TrueBlue program’s relationships with JetBlue’s global airline partners
- Works in partnership with the JetBlue Alliances team to identify new strategic partnership opportunities in support of broader commercial strategy goals providing an extension of the TrueBlue Loyalty Program experience for both points earn / redemption and benefits reciprocity across the partner airlines networks
- Coordinates the partner marketing strategies specific to the TrueBlue airline partnership with the broader marketing communications teams
- Works in partnership with Accounting to oversee financial flows between JetBlue and the partner airlines for benefits and points compensation along with developing forecasting, reporting and other analytics
- Is a thought leader in suggesting and evaluating new ways to engender customer loyalty and leads roll-out of any new initiatives
- Maintains domain expertise of the loyalty and airline partnerships space and rigorously benchmarks JetBlue’s loyalty program versus competitors
- Continuously evaluates the structure and features of partner agreements and implements any necessary changes based on rigorous quantitative and qualitative analysis
- Ensures the team conducts robust financial modeling, forecasting and analytics to support both existing partnership success and new business development in coordination of the broader strategic loyalty program vision
- Other duties as assigned
Minimum Experience and Qualifications:
- Bachelor’s Degree
- Five (5) years of customer loyalty, partnerships marketing or airline commercial experience (alliances, marketing, network, revenue management, etc)
- One (1) year of experience managing / leading teams
- Strong proficiency in using Microsoft Office, especially Outlook, Excel and PowerPoint
- Strong analytical and problem-solving skills, with experience structuring complex analyses and making strategic recommendations and translating complex concepts into simplified and understandable examples
- Ability to manage multiple competing priorities in a fast-paced environment
- Comprehension of loyalty program space
- Ability to build relationships and work across all levels and influence with impact
- Available for moderate overnight travel (40%)
- Must be in possession of valid travel documents with the ability to travel in and out of the United States
- Must pass a ten (10) year background check and a pre-employment drug test
- Legally eligible to work in the country in which the position is locate
Preferred Experience and Qualifications:
- Master’s Degree in business administration or related field
- Five (5) years of credit card program or loyalty marketing experience
- Ability to cultivate a broad understanding of the entire TrueBlue program including marketing, operations, metrics, financials/liability, customer service and training
- Knowledge of and experience using SQL, Tableau or other BI data tool
- Knowledge of airline industry trends and travel technology
- Loyalty Marketing Expertise: Knowledge of customer loyalty and engagement strategies, tactics, tools and production
Crewmember Expectations:
- Regular attendance and punctuality
- Potential need to work flexible hours and be available to respond on short-notice
- Well-groomed and able to maintain a professional appearance
- When working or traveling on JetBlue flights, and if time permits, all capable crewmembers are asked to assist with light cleaning of the aircraft
- Must be an appropriate organizational fit for the JetBlue culture, that is, exhibit the JetBlue values of Safety, Caring, Integrity, Passion and Fun
- Must fulfill safety accountabilities as prescribed by JetBlue’s Safety Management System
- Promote JetBlue’s #1 value of safety as a Safety Ambassador, supporting JetBlue’s Safety Management System (SMS) components, Safety Policy and behavioral standards
- Identify safety and/or security concerns, issues, incidents or hazards that should be reported and report them whenever possible and by any means necessary including JetBlue’s confidential reporting systems (Aviation Safety Action Program (ASAP) or Safety Action Report(SAR))
- Responsible for adhering to all applicable laws, regulations (FAA, OSHA, DOT, etc.) and Company policies, procedures and risk controls
- Uphold JetBlue’s safety performance metric goals and understand how they relate to their duties and responsibilities
Equipment:
- Computer and other office equipment
Work Environment:
- Traditional office environment
Physical Effort:
- Generally not required, or up to 10 pounds occasionally, 0 pounds frequently. (Sedentary)
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Nearest Major Market: Brooklyn
Nearest Secondary Market: New York City